First steps in using the powerful tool of persona’s
This workshop works when you need to predict who is using (or will use) your product and why, so you can start testing with the right people.
Creating personas helps you start thinking about who you are designing for, and why. Even if you are totally wrong about your predictions, a ‘proto-persona’ gets your assumptions about your user on paper. Differing from Empathy Map, this tactic gets you straight from problem mode to solution mode.
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